branding, Customer Service, Independent Thinking, Workforce
Zappos has nothing on the Corner Parking Lot in Charlottesville, Virginia. Just watch The Parking Lot Movie, a funny, fascinating documentary that debuted at SXSW 2010. It has everything: class-ism, culture, hiring people you trust, empowering your employees,...
branding, Customer Service
I’ve talked before about how picking up the phone is a key component to customer service. But that’s really only the starting point for building customer loyalty. If you’re lucky, your best customers are evangelists for your brand. Here are four ways...
business models, Customer Service, Entrepreneurship, Reviews
Tony Hsieh’s Delivering Happiness* is a good reminder that sometimes you have to take a leap of faith and follow your passion. Part autobiography, part tale of success-wrought-from-hard-work, part customer service bible, Delivering Happiness is a good read for...
Marketing/PR, Social Media
My mom discovered online shoe stores yesterday. And she was really excited by free delivery and return shipping, the confirmation e-mail, and the convenience of searching for her shoes without having to trek from store to store. There’s a point here, and...
