Independent Thinking, Reviews
Socrates would have been a great mentor. (No, I haven’t pivoted this blog from business to philosophy, so bear with me.) Want to propel your business forward? Then you can’t beat the Socratic method. Wikipedia defines it as “a form of inquiry and discussion between...
innovation, Odds & Ends, Technology
I didn’t realize until last night how much Steve Jobs changed my world: He added color (orange desktop computer, red netbook). He added usability (point-and-click operating system versus the old DOS). He made music truly portable (mp3 player, streaming...
Communications Strategy, Marketing/PR
Business Week’s Heather Green has a very interesting Blogspotting post on the strategy behind the “leaked” Steve Jobs memo about the underwhelming customer reaction to Apple’s new MobileMe application. She writes: By doing this through...