business models, business strategy, Professional Development
Does your business develop strategic partnerships? I’m in Atlanta this week for the Solo PR Summit, where I had the pleasure of presenting this morning on the topic of strategic partnerships. We looked at why a partnership might make sense for your business, how...
Business, Professional Development
Join me in Atlanta next month for the best conference of the year. The Solo PR Summit is not about PR. It’s about how independent consultants and other small business owners can get results and compete with the big boys (and girls). Here’s a sampling of...
Business, business strategy
I learned about propinquity at the Solo PR Summit. Okay, to be fair, the concept isn’t new–but I would have been hard-pressed to define the word itself. Propinquity means nearness, but it’s really about the relationship between proximity and...
Business, business models
Are you a specialist or a generalist? My friend Kellye Crane asked me to lead a discussion on this topic at the Solo PR Summit later this week. She’s an advocate for vertical integration–picking your industry or sector and drilling down (for clients) from...
