It’s time to rethink your business model, adopt a platform approach, and take additional steps to thrive in the new industrial revolution.
10 Principles for Thriving in the New Industrial Revolution
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Independent Thinking Blog
Marketing Profs
Sustainability and Your Business
A new report that looks at nine pillars of authenticity never quite connects the dots to sustainability. Here’s what it missed and what you need to know.
Deconstructing Business Trust
There are five elements of business trust. Are you creating happy customers or risking a trust gap?
The Problem with Instagram Pods
Instagram pods won’t make you a star, but they could get you shadowbanned.
Here’s How to Protect Your Website Before Something Goes Wrong
You could hope nothing goes wrong, or you can take these 3 steps to protect your website and your business peace of mind.
Companies Need to Get Better at Subtraction
Companies are really good at job creep, but when was the last time your boss took something off your plate?
4 Ways to Identify & Attract Potential Customers
A new subscriber emailed to tell me his biggest challenge is identifying and attracting potential customers. Here are four strategies that work.
Facebook, LinkedIn, and Twitter Changes You Need to Know
From video to threaded conversations, here are the Facebook, LinkedIn, and Twitter changes to watch and consider adopting for your business.
2017 Social Media Trends: Less Bling and More Basics
A new 2017 social media trends report shows you can’t get too much of a good thing, there’s less bling, and marketers are ignoring some key opportunities.
Why I Killed Blog Comments
I finally turned off the blog comments, but that doesn’t mean the conversation is over. It’s just happening someplace else.