branding, digital strategy
Do you publish? If so, where? The folks at Atomic Reach asked me to be the guest on a Twitter chat about publishing platforms to grow your business. Because I had to pull together some ideas on the topic, I thought I’d share them with you here. That fact that...
Communications Strategy, Social Business, Social Media
Sometime last year I heard a radio show host discussing metrics in a fragmented media market. To access his show, you could listen live on radio, watch simulcast on TV, download two different streaming apps, and download the podcast to listen later. Just measuring the...
Business, Data, Leadership
There’s a show on ESPN called Numbers Never Lie. As part of the brand, ESPN has done a series of short illustrated videos talking about sports figures (or sports events) and numbers. Simple numbers. Ratios. Statistics. Data. Numbers matter. I was at an event...
