branding, Business, Social Business, Social Media
Minnesota Public Radio has a fascinating article on Best Buy at a crossroads. At one point, a Best Buy worker tells the interviewer: “Executives … focus on issues that are not crucial to Best Buy’s competitiveness or survival. For instance, he argues...
branding, Customer Service
I’ve talked before about how picking up the phone is a key component to customer service. But that’s really only the starting point for building customer loyalty. If you’re lucky, your best customers are evangelists for your brand. Here are four ways...