branding, Customer Service
Running Shoes + Baseball Talk = Instant Brand Fan. Let me explain. My friend Deborah Brody mentioned that she’d just purchased new running shoes from Zappos. She also mentioned how convenient it was, and that she was able to purchase the last model at a...
Business, business models, business strategy, Customer Service, Entrepreneurship
My friend Deborah Brody wrote a terrific post about business planning. It’s not a sexy topic–but can anyone say they don’t need a Plan B for when things go wrong? Most businesses, if they plan at all, focus on the “how are we going to handle...
Business, Independent Thinking, networking
I love that there’s an iPhone app that lets you exchange contact information just by bumping phones. But does this mean that business cards are becoming obsolete? Business cards speak to me, especially when it comes to small businesses and solo practitioners....