Customer Service, Data, Social Media
In a 24/7, customer-centric world, you have to be present to be part of the conversation. Snooze, and you will lose. A recent consumer poll found that 47 percent of customers value speed in responding to questions or complaints. Dig into the data and several more...
Business, Marketing/PR, Mobile, Social Media, Technology
The next stage of the digital revolution is coming, and Mark Schaefer thinks he knows what it will be. At a terrific talk on “content shock” at Google’s DC headquarters, Schaefer discussed the past, present, and future of the digital revolution—and what this means for...
Data, Social Media, Technology
Is Internet access a human right? A United Nations special report last June on “the promotion and protection of the right to freedom of opinion and expression” talks about the indispensable nature of the Internet: “Given that the Internet has become...
Business, business models, Data, Social Media
The good news about having to abruptly leave a conversation is that you keep pondering the unfinished thought. For me, that conversation was Tuesday’s hashtagsocialmedia tweetchat, organized by Marc Meyer and moderated by Jason Falls. The topic was Twitter and,...
Data, Social Media, Workflow
I’m starting a new feature. Each week I’ll highlight 3 or 4 posts, surveys, and other news that I’ve read and/or tweeted about that you may not have seen. As the name implies, I think they deserve a second look. Here’s your second look for this...