Personalization or Privacy: Which Comes First?

Personalization or Privacy: Which Comes First?

Consumers want personalization. It’s the 21st century equivalent of the place where everybody knows your name. It’s why we love Amazon. It’s why we use mobile wallets and let our browsers auto-save form data. It’s why Facebook is so insistent...

The Employee Engagement Disconnect

Are you doing right by your organization or by your customers? These should be the same thing. An “and” not an “or.” The answer should be “both.” What improves the business should also improve the people the business serves. I...