There’s an interesting piece by Mike Madden on Salon.com about the Obama team’s sophisticated data mining operation.
In the age of cookies and dashboards, it’s a smart bet that lots of people can recite a lot of data about you. But it’s the smart organizations and savvy strategists who know how to translate the information into useable results. This article offers a case study in progress.
The GDPR is a sweeping EU rule designed “to reshape the way organizations across the region approach data privacy.” It’s a big deal with major implications for how you do business.
There’s a case for digital reciprocity, but don’t get so wrapped up in who’s sharing what to forget why you’re creating and curating content in the first place.
Every organization needs a crisis communications plan, and a new book provides an essential guide to help your organization prepare to respond promptly and effectively.