Business, business models
The problem with free is that people don’t value it. They might use your product, pick your brain, or sing your (free) praises, but flip on the paywall and the narrative shifts. Take PicMonkey, for example. It’s my go-to photo editor for blog pictures....
business models, business strategy, Professional Development
Does your business develop strategic partnerships? I’m in Atlanta this week for the Solo PR Summit, where I had the pleasure of presenting this morning on the topic of strategic partnerships. We looked at why a partnership might make sense for your business, how...
Business, business models
I’ve written before about how the small business haters have it all wrong. Now comes a study that puts new economic muscle behind this assertion, revealing that solopreneurs and other independent workers generated over one trillion dollars in income in the past...
Business, business models
Does your business rely on Requests for Proposals (RFPs)? Law practices, management firms, PR agencies, and other big consulting-based businesses rely a lot on getting and winning work this way. It’s a numbers game. Respond a lot. Win some. Lose some. There are...
Business, business models, Technology
By now you’ve probably heard that Amazon founder Jeff Bezos is purchasing the Washington Post. It’s always noteworthy when a major media company changes hands–and often, in my opinion, this has not turned out to be in the best interest of journalism,...
Business, business models
Are you a specialist or a generalist? My friend Kellye Crane asked me to lead a discussion on this topic at the Solo PR Summit later this week. She’s an advocate for vertical integration–picking your industry or sector and drilling down (for clients) from...
