Posts tagged as:

mobile

Second Look: Philanthropy, Flight Attendants, and Happy Interns

by Daria Steigman on March 30, 2010

Second look is back. I’m highlighting 3 or 4 posts, surveys, and other news that I have read and/or tweeted about that you may not have seen. As the name implies, I think they deserve a second look.

  • Small Talk Matters: We talk about the importance of networking, but how many of us do it well? John Baldoni offers some good tips for chatting up the boss (or anyone else). It’s all about preparation, personality (yours), and keen perception.
  • Customer Service, Flight-Attendant Style: Watching flight attendants is a good way to learn about business, says Neil Patel in a useful post about customer service, rules, and the small things that make a difference.
  • Interns vs. Assistants: Mary Deming Barber has a thoughtful guest post for Solo PR Pro that looks at how to get the most from (and for) your intern–and when you should be hiring an assistant instead.
  • Texting and Philanthropy: “Rapid information sharing and [people-to-people] connections have already turned several major industries upside down. Philanthropy is next,” writes Timothy Ogden in a terrific post about how texting is transforming the way we give.

Photo by kudumomo (Flickr).

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Data, Mobile, and Other Trends to Watch

by Daria Steigman on January 6, 2010

How has the communications landscape changed? And what do these shifts mean for businesses and the people charged with marketing, communications, and so forth? In advance of next Thursday’s IABC/Washington panel on 2010 trends in communications, I talked to Shonali Burke about data, mobile, real-time, and other emerging trends.

A couple teaser quotes:

“Our communities may no longer be bounded by geography, but they’re just as strong.”

“It’s not like blog posts and videos are replacing old-school marketing, because not everyone’s using social tools or using them the same way. So our jobs are just getting bigger.”

Read the complete interview here.

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Second Look: Netflix, Social Media Side Trips, Mobile Trends

by Daria Steigman on October 7, 2009

A double-decker second look covers two weeks of top posts, surveys, and other news that I have read and/or tweeted about that you may not have seen. As the name implies, I think they deserve a second look:

  • Netflix, Innovation, and ROI: The second place team in the Netflix $1 million contest lost the money, but their search for a better predictive model yielded huge insights. Great article looks at why companies spent millions on the Netflix contest and the innovation payoff.
  • Social Media Side Trips: Paul Chaney, author of The Digital Handshake, talks with Toby Bloomberg about social media. A sample: If social media is a road trip, then “the ‘side trips’ have to do with the people we meet and the relationships we forge along the way.”
  • Business Loans, Personal Collateral: Should you use personal assets as collateral for a business loan? While it might be unavoidable, you need to negotiate carefully, borrow only what’s essential, and recognize the risks. Open Forum article looks at how to manage those risks. Shout out to Gini Dietrich for alerting me to this one.
  • Mobile trends: Rather than another post about apps and geo-location, the Economist takes an in-depth look at how mobile technology is changing the rules in the developing world. Key trends: availability, Chinese telecom companies, and the rise of mobile services.
  • Negotiating Tips: Three keys to good negotiations–empathy, win-win, and it’s not about contracts–by Palo Alto software founder Tim Berry.

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