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	<title>Independent Thinking &#187; Google Reader</title>
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	<link>http://www.steigmancommunications.com</link>
	<description>Business. Communications. Social Media. Strategy. &#124; Daria Steigman &#124; Steigman Communications, LLC</description>
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		<title>5 Must-Have Tech Tools for Business</title>
		<link>http://www.steigmancommunications.com/2011/02/14/5-must-have-tech-tools-for-business-2/</link>
		<comments>http://www.steigmancommunications.com/2011/02/14/5-must-have-tech-tools-for-business-2/#comments</comments>
		<pubDate>Mon, 14 Feb 2011 10:13:10 +0000</pubDate>
		<dc:creator>Daria Steigman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Workflow]]></category>
		<category><![CDATA[Droid]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google Reader]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Motorola]]></category>
		<category><![CDATA[Phil Simon]]></category>
		<category><![CDATA[The New Small]]></category>
		<category><![CDATA[TweetDeck]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[Zane Safrit]]></category>

		<guid isPermaLink="false">http://www.steigmancommunications.com/?p=3490</guid>
		<description><![CDATA[TweetIn an interview with The New Small author Phil Simon, Zane Safrit asked a great question about essential business tech tools. It got me thinking about the  five tech tools my business can&#8217;t do without: 1. Access. People talk a lot about the cloud and cloud computing, but what good is having your documents and work processes offsite if you [...]]]></description>
			<content:encoded><![CDATA[<div id="tweetbutton3490" class="tw_button" style="float:right;margin-left:10px;"><a href="http://twitter.com/share?url=http%3A%2F%2Fwww.steigmancommunications.com%2F2011%2F02%2F14%2F5-must-have-tech-tools-for-business-2%2F&amp;text=5%20Must-Have%20Tech%20Tools%20for%20Business&amp;related=&amp;lang=en&amp;count=vertical&amp;counturl=http%3A%2F%2Fwww.steigmancommunications.com%2F2011%2F02%2F14%2F5-must-have-tech-tools-for-business-2%2F" class="twitter-share-button"  style="width:55px;height:22px;background:transparent url('http://www.steigmancommunications.com/wp-content/plugins/wp-tweet-button/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;">Tweet</a></div><p></p><!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><p style="text-align: left;"><a class="vt-p" href="http://www.flickr.com/photos/dottiemae/5187337181/"><img class="size-medium wp-image-3507 aligncenter" title="5 Must-Have Tech Tools for Business" src="http://www.steigmancommunications.com/wp-content/uploads/2011/02/ClosedToolBox_DottieMae-300x200.jpg" alt="Technology, Business, Independent Thinking, Steigman Communications" width="300" height="200" /></a>In <a class="vt-p" title="Zafrit interview with Phil Simon" href="http://zanesafrit.typepad.com/zane_safrit/2011/02/highlights-from-talking-with-phil-simon-author-of-the-new-small.html">an interview</a> with <a class="vt-p" title="The New Small" href="http://www.thenewsmall.com/">The New Small</a> author <a class="vt-p" title="Phil Simon" href="http://twitter.com/#!/philsimon">Phil Simon</a>, <a class="vt-p" title="Zane Safrit" href="http://twitter.com/#!/ZaneSafrit">Zane Safrit</a> asked a great question about essential business tech tools. It got me thinking about the  five tech tools my business can&#8217;t do without:</p>
<p>1. <strong>Access.</strong><strong> </strong>People talk a lot about the cloud and cloud computing, but what good is having your documents and work processes offsite if you can&#8217;t access them? To me, being able to work anywhere today is dependent on a hard-wired Internet connection, a good router, a broadband card, and/or great WiFi.</p>
<p>2. <strong>WordPress.</strong> If Simon hadn&#8217;t mentioned <a class="vt-p" title="WordPress" href="http://wordpress.org/">WordPress</a> in his top-5 list, I might not have thought about it. But WordPress is an essential technology platform because it powers my Web site and my blog&#8211;the &#8220;home base&#8221; for my business.</p>
<p>3. <strong>SmartPhone.</strong> It seems hard to fathom that I once walked around without a portable phone. Now I can&#8217;t imagine not being able to check e-mail on the go. And that doesn&#8217;t even touch on all the other productivity apps I access daily&#8211;and, of course, the mobile <em>phone</em>. My current phone of choice: Motorola&#8217;s <a class="vt-p" title="Motorola DROID" href="http://www.motorola.com/Consumers/US-EN/Consumer-Product-and-Services/Mobile-Phones/Motorola-DROID-US-EN">DROID</a>.</p>
<p>4. <strong>TweetDeck.</strong> My <a class="vt-p" title="Twitter" href="http://twitter.com/">Twitter</a> client of choice, I don&#8217;t just use <a class="vt-p" title="TweetDeck" href="http://www.tweetdeck.com/">TweetDeck</a> to keep up with trends, breaking news, and my Twitter community. With its real-time streaming, it&#8217;s also great for tweetchats. In addition, I use the platform to monitor <a class="vt-p" title="LinkedIn" href="http://www.linkedin.com/">LinkedIn</a> status updates and my <a class="vt-p" title="Facebook" href="https://www.facebook.com/">Facebook</a> feed.</p>
<p>5. <strong>Google Reader.</strong> I don&#8217;t know why anyone says RSS is dead. Between the 130+ blogs I read regularly and the alerts I&#8217;ve set up, Google Reader makes it possible for me to organize and process a great deal of information. I also like that I can follow smart people and aggregate&#8211;right in Google Reader&#8211;what they are curating. Plus there&#8217;s a terrific mobile app so I can catch up with my reading on the go.</p>
<p>What tech tools are in your business arsenal?</p>
<p><i>Have you <a href="https://app.e2ma.net/app/view:Join/signupId:1355320/acctId:1353885">signed up</a> to receive the Independent Thinking newsletter? Now’s the time! Once a month I’ll send you exclusive, subscriber-only content highlighting interesting articles I’ve found, as well as tips on marketing, social media, and how to grow your business. <a href="https://app.e2ma.net/app/view:Join/signupId:1355320/acctId:1353885">Sign up today!</a></i></p><div class="shr-publisher-3490"></div><!-- Start Shareaholic LikeButtonSetBottom Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:right;height:60px;'><a class='shareaholic-googleplusone' data-shr_size='tall' data-shr_count='true' data-shr_href='http%3A%2F%2Fwww.steigmancommunications.com%2F2011%2F02%2F14%2F5-must-have-tech-tools-for-business-2%2F' data-shr_title='5+Must-Have+Tech+Tools+for+Business'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetBottom Automatic --><p>&copy;2012 <a href="http://www.steigmancommunications.com">Independent Thinking</a>. All Rights Reserved.</p>.]]></content:encoded>
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		<item>
		<title>What&#8217;s in Your Toolbox?</title>
		<link>http://www.steigmancommunications.com/2010/04/28/whats-in-your-toolbox/</link>
		<comments>http://www.steigmancommunications.com/2010/04/28/whats-in-your-toolbox/#comments</comments>
		<pubDate>Wed, 28 Apr 2010 14:39:28 +0000</pubDate>
		<dc:creator>Daria Steigman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Workflow]]></category>
		<category><![CDATA[Chrome]]></category>
		<category><![CDATA[Droid]]></category>
		<category><![CDATA[Evernote]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Reader]]></category>
		<category><![CDATA[IABC]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[TweetDeck]]></category>

		<guid isPermaLink="false">http://www.steigmancommunications.com/?p=2113</guid>
		<description><![CDATA[Tweet [Note: This post originally appeared on IABC's Communication World blog.] I was checking my e-mail, tweeting with friends, and reading through a backlog of blog posts last Friday while soaring across the United States at 35,000 feet. It was a great way to feel connected after a week of airplanes, hotels, and day-long meetings. But [...]]]></description>
			<content:encoded><![CDATA[<div id="tweetbutton2113" class="tw_button" style="float:right;margin-left:10px;"><a href="http://twitter.com/share?url=http%3A%2F%2Fwww.steigmancommunications.com%2F2010%2F04%2F28%2Fwhats-in-your-toolbox%2F&amp;text=What%26%238217%3Bs%20in%20Your%20Toolbox%3F&amp;related=&amp;lang=en&amp;count=vertical&amp;counturl=http%3A%2F%2Fwww.steigmancommunications.com%2F2010%2F04%2F28%2Fwhats-in-your-toolbox%2F" class="twitter-share-button"  style="width:55px;height:22px;background:transparent url('http://www.steigmancommunications.com/wp-content/plugins/wp-tweet-button/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;">Tweet</a></div><p></p><!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><p><a href="http://www.steigmancommunications.com/wp-content/uploads/2010/04/RedToolbox_AliEdwards.jpg"><img class="aligncenter size-medium wp-image-2116" src="http://www.steigmancommunications.com/wp-content/uploads/2010/04/RedToolbox_AliEdwards-300x199.jpg" alt="Business Productivity Toolbox" width="300" height="199" /></a></p>
<p>[<em>Note: This post originally appeared on IABC's <a title="IABC Communication World Blog" href="http://communicationworld.x.iabc.com/2010/04/27/whats-in-your-toolbox/">Communication World blog</a>.</em>]</p>
<p>I was checking my e-mail, tweeting with friends, and reading through a backlog of blog posts last Friday while soaring across the United States at 35,000 feet. It was a great way to feel connected after a week of airplanes, hotels, and day-long meetings. But then I came back, and my Internet service provider had a major outage—leaving me offline and disconnected for several hours on Monday.</p>
<p>Surprisingly, it wasn&#8217;t the tweets or my e-mail that I missed. It was <a title="Google" href="http://www.google.com/">Google</a>. And <a title="dictionary.com" href="http://dictionary.reference.com/">Dictionary.com</a>. I was working on a report for a client, and I’m so used to being able to fact check, decipher acronyms, and check for precise word usage that the productivity snag was making me really cranky, really fast.</p>
<p>That got me thinking about the tools I take for granted that help me as a multitasking communications pro, business owner, and blogger.</p>
<p>Here are seven programs and tools that help me to be productive every day:</p>
<ol>
<li><strong>Google</strong> has become my backup business hub. Plus I can sync my Droid so that I can access Gmail, my contacts, and my calendar on the go.</li>
<li><strong><a title="Google Reader" href="http://www.google.com/reader/view/#overview-page">Google Reader</a></strong> is indispensible. Without a good aggregator, it would be impossible to keep up with 10-15 blogs, let alone the 100+ I read regularly.</li>
<li>Ever since I loaded that first beta version of <strong><a title="Google Chrome" href="http://www.google.com/chrome">Google Chrome</a></strong>, I’ve been hooked by the speed and simplicity of the browser. I’m particularly fond of the bookmark sync feature since I typically use two computers (one desktop, one netbook).</li>
<li><strong><a title="TweetDeck" href="http://www.tweetdeck.com/beta/">TweetDeck</a></strong> is my Twitter desktop client of choice. The Groups feature is invaluable; I also run <a title="Facebook" href="http://www.facebook.com/">Facebook</a> and <a title="LinkedIn" href="http://www.linkedin.com">LinkedIn</a> feeds. I typically monitor the notifications window at the bottom of my screen, and pop in periodically to chat during the day.</li>
<li><strong><a title="Evernote" href="http://www.evernote.com/">Evernote</a></strong> enables me to capture random ideas for blog posts and other notes and access them wherever and whenever I want.</li>
<li><strong><a title="Post-it Notes" href="http://en.wikipedia.org/wiki/Post-it_note">Post-it Notes</a></strong>,<strong> <a title="Sticky Notes" href="http://windows.microsoft.com/en-us/windows7/products/features/sticky-notes">Sticky Notes</a></strong>, and <strong>1 dry erase board</strong>. I’m big on both to-do lists and capturing ideas and potential innovations. I use my dry erase board as a visual reminder of projects and deadlines and as a place to aggregate blog post ideas for <a title="Communication World" href="http://communicationworld.x.iabc.com/">Communication World</a>, <a title="Workshifting" href="http://www.workshifting.com/">Workshifting</a>, and this blog. I use the Sticky Notes program (which sits on my desktop) for nagging items. Post-it Notes is for one-off items, from checking on the status of an invoice to a phone call I need to return.</li>
<li>My <strong><a title="Droid" href="http://phones.verizonwireless.com/motorola/droid/#/home">Droid</a>, </strong>with its crisp big screen and Android operating system, is rapidly becoming an invaluable business tool. Plus it has amazing turn-by-turn GPS navigation.</li>
</ol>
<p>What’s in your toolbox?</p>
<p><em>Photo by </em><a title="photo credit" href="http://www.flickr.com/photos/aliedwards/502240730/"><em>Ali Edwards</em></a><em> (Flickr).</em></p>
<p><i>Have you <a href="https://app.e2ma.net/app/view:Join/signupId:1355320/acctId:1353885">signed up</a> to receive the Independent Thinking newsletter? Now’s the time! Once a month I’ll send you exclusive, subscriber-only content highlighting interesting articles I’ve found, as well as tips on marketing, social media, and how to grow your business. <a href="https://app.e2ma.net/app/view:Join/signupId:1355320/acctId:1353885">Sign up today!</a></i></p><div class="shr-publisher-2113"></div><!-- Start Shareaholic LikeButtonSetBottom Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:right;height:60px;'><a class='shareaholic-googleplusone' data-shr_size='tall' data-shr_count='true' data-shr_href='http%3A%2F%2Fwww.steigmancommunications.com%2F2010%2F04%2F28%2Fwhats-in-your-toolbox%2F' data-shr_title='What%27s+in+Your+Toolbox%3F+'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetBottom Automatic --><p>&copy;2012 <a href="http://www.steigmancommunications.com">Independent Thinking</a>. All Rights Reserved.</p>.]]></content:encoded>
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		<item>
		<title>Are You Filtering Information In or Out?</title>
		<link>http://www.steigmancommunications.com/2009/11/02/are-you-filtering-information-in-or-out/</link>
		<comments>http://www.steigmancommunications.com/2009/11/02/are-you-filtering-information-in-or-out/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 15:42:57 +0000</pubDate>
		<dc:creator>Daria Steigman</dc:creator>
				<category><![CDATA[Data]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Google Reader]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Twitterstream]]></category>
		<category><![CDATA[Web squared]]></category>

		<guid isPermaLink="false">http://www.steigmancommunications.com/?p=1154</guid>
		<description><![CDATA[Tweet Call it Web squared or just a data explosion, but the universe isn&#8217;t the only thing that&#8217;s expanding. So is the volume of information out there in bytes and megabytes. Take Twitter, for example. When I first signed up, I wasn&#8217;t following enough people to need any group functionality. That quickly changed. So I [...]]]></description>
			<content:encoded><![CDATA[<div id="tweetbutton1154" class="tw_button" style="float:right;margin-left:10px;"><a href="http://twitter.com/share?url=http%3A%2F%2Fwww.steigmancommunications.com%2F2009%2F11%2F02%2Fare-you-filtering-information-in-or-out%2F&amp;text=Are%20You%20Filtering%20Information%20In%20or%20Out%3F&amp;related=&amp;lang=en&amp;count=vertical&amp;counturl=http%3A%2F%2Fwww.steigmancommunications.com%2F2009%2F11%2F02%2Fare-you-filtering-information-in-or-out%2F" class="twitter-share-button"  style="width:55px;height:22px;background:transparent url('http://www.steigmancommunications.com/wp-content/plugins/wp-tweet-button/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;">Tweet</a></div><p></p><!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><p><img class="aligncenter size-medium wp-image-1159" title="Filter Failure" src="http://www.steigmancommunications.com/wp-content/uploads/2009/11/filterfailure_catspyjamasnz-300x225.jpg" alt="Filter Failure" width="300" height="225" /></p>
<p>Call it <a title="Web squared" href="http://www.forbes.com/2009/09/23/web-squared-oreilly-technology-breakthroughs-web2point0.html">Web squared</a> or just a data explosion, but the universe isn&#8217;t the only thing that&#8217;s expanding. So is the volume of information out there in bytes and megabytes.</p>
<p>Take Twitter, for example. When I first signed up, I wasn&#8217;t following enough people to need any group functionality. That quickly changed. So I created a &#8220;Faves&#8221; group in <a title="TweetDeck" href="http://www.tweetdeck.com/beta/">TweetDeck</a> to make sure I didn&#8217;t miss tweets from the 50 or so people I interact with most or whose Twittersteams provide other value. But then that Twittersteam started to grow, so I created a second group&#8211;this time of local folks.</p>
<p>That&#8217;s when it hit me: by default, I&#8217;m <em>filtering </em><em>in</em> more and more information. Whether on Twitter, LinkedIn, Google Reader, or another site, I&#8217;m increasingly looking for tools to help me receive and process&#8211;rather than avoid&#8211;the growing data stream.</p>
<p>What about you? How are you filtering information, and has this changed over time?</p>
<p><em>Photo by <a title="Photo Credit" href="http://www.flickr.com/photos/catspyjamasnz/4007683970/">catspyjamasnz</a> </em><em>(Flickr).</em></p>
<p><i>Have you <a href="https://app.e2ma.net/app/view:Join/signupId:1355320/acctId:1353885">signed up</a> to receive the Independent Thinking newsletter? Now’s the time! Once a month I’ll send you exclusive, subscriber-only content highlighting interesting articles I’ve found, as well as tips on marketing, social media, and how to grow your business. <a href="https://app.e2ma.net/app/view:Join/signupId:1355320/acctId:1353885">Sign up today!</a></i></p><div class="shr-publisher-1154"></div><!-- Start Shareaholic LikeButtonSetBottom Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:right;height:60px;'><a class='shareaholic-googleplusone' data-shr_size='tall' data-shr_count='true' data-shr_href='http%3A%2F%2Fwww.steigmancommunications.com%2F2009%2F11%2F02%2Fare-you-filtering-information-in-or-out%2F' data-shr_title='Are+You+Filtering+Information+In+or+Out%3F'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetBottom Automatic --><p>&copy;2012 <a href="http://www.steigmancommunications.com">Independent Thinking</a>. All Rights Reserved.</p>.]]></content:encoded>
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