Independent Thinking » Gloria Bell http://www.steigmancommunications.com Business. Communications. Social Media. Strategy. | Daria Steigman | Steigman Communications, LLC Mon, 06 Feb 2012 06:02:41 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Are You an Entrepreneur or a Business Owner? http://www.steigmancommunications.com/2009/12/02/are-you-an-entrepreneur-or-a-business-owner/ http://www.steigmancommunications.com/2009/12/02/are-you-an-entrepreneur-or-a-business-owner/#comments Wed, 02 Dec 2009 20:56:44 +0000 Daria Steigman http://www.steigmancommunications.com/?p=1288

My latest IABC Independent Thinking business column is out, and the focus is on how we see ourselves and the shifting terminologies that we use to define ourselves and our businesses and the way we want our clients, customers and prospects to think of us.

There were several takeaways, but the real constant is that how you identify yourself may matter a great deal to someone else. So select your terminology with deliberation, recognize that perceptions differ, and be comfortable with your place in the business continuum.

Some really smart people weighed in on this topic, and it’s well worth the read. So go ahead, read it, and then tell me what term you use and why.

Have you signed up to receive the Independent Thinking newsletter? Now’s the time! Once a month I’ll send you exclusive, subscriber-only content highlighting interesting articles I’ve found, as well as tips on marketing, social media, and how to grow your business. Sign up today!

©2012 Independent Thinking. All Rights Reserved.

.]]> http://www.steigmancommunications.com/2009/12/02/are-you-an-entrepreneur-or-a-business-owner/feed/ 0 Expand Your Team with Virtual Help http://www.steigmancommunications.com/2009/08/05/expand-your-team-with-virtual-help/ http://www.steigmancommunications.com/2009/08/05/expand-your-team-with-virtual-help/#comments Wed, 05 Aug 2009 13:47:12 +0000 Daria Steigman http://www.steigmancommunications.com/?p=684

officehelp-byshellysMany independent consultants and small business owners are notoriously bad at delegating, whether it’s because they don’t want to spend the money or they don’t know where to start. Yet building a successful business means focusing on those tasks that make the most sense and delegating or eliminating those that will distract you or eat up valuable time.

One solution: a virtual assistant. The right virtual assistant can be invaluable.

My latest IABC CW Bulletin column is out, and the topic is how to expand your team with virtual help. The article looks at the varied ways that virtual assistants can help and offers some tips on finding the right one for you. It also features two people, Gloria Bell and Zane Safrit, with great insights on the topic.

Read the complete column here.

Photo by ShellyS. Flickr Creative Commons license.

Have you signed up to receive the Independent Thinking newsletter? Now’s the time! Once a month I’ll send you exclusive, subscriber-only content highlighting interesting articles I’ve found, as well as tips on marketing, social media, and how to grow your business. Sign up today!

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