http://www.steigmancommunications.com/2010/01/08/insights-from-seth-godin-and-guy-kawasaki/ Business. Communications. Social Media. Strategy. | Daria Steigman | Steigman Communications, LLC Wed, 08 Feb 2012 18:29:55 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.steigmancommunications.com/2010/01/08/insights-from-seth-godin-and-guy-kawasaki/comment-page-1/#comment-1802 Talking Enchantment: 6 Takeaways From Guy Kawasaki | Independent Thinking Wed, 01 Jun 2011 10:10:05 +0000 http://www.steigmancommunications.com/?p=1563#comment-1802 [...] Nobodies Are the New Somebodies. I’ve quoted Kawasaki on this before, but it is worth repeating: you have to “enchant all the influencers.” Focus too much [...] [...] Nobodies Are the New Somebodies. I’ve quoted Kawasaki on this before, but it is worth repeating: you have to “enchant all the influencers.” Focus too much [...]

]]> http://www.steigmancommunications.com/2010/01/08/insights-from-seth-godin-and-guy-kawasaki/comment-page-1/#comment-715 Influence, Relevance, and Core Competencies | Independent Thinking Mon, 18 Jan 2010 15:39:36 +0000 http://www.steigmancommunications.com/?p=1563#comment-715 [...] in 2010? While PR hasn’t changed, Neptune noted that “the nature of influence has.” [See also Guy Kawasaki’s comment about “build[ing] a critical mass of nobodies.”] Taylor talked about reaching out quickly to [...] [...] in 2010? While PR hasn’t changed, Neptune noted that “the nature of influence has.” [See also Guy Kawasaki’s comment about “build[ing] a critical mass of nobodies.”] Taylor talked about reaching out quickly to [...]

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